The Art of Selling: Providing Value to Potential Clients
This post contributed by Vice President of Sales, Michael McSwaney What is selling? Most simply, the act of selling is “to transfer goods, or render services for another in exchange for money.” This...
View Article5 Tips for Working Parents
Post contributed by 4CTechnologies consultant Jennifer Edwards Being a new mom to a wonderful almost 8 month old, working full-time and being a mother is so hard to balance. I know when I was pregnant,...
View ArticleLotus Traveler Tips for iPhone Users
This post submitted by Senior Consultant for 4CTechnologies, Sharon Haver We all know that Traveler does a great job with Mail, Calendar and Contacts. But what about those utility apps that make our...
View ArticleWhere Should We Grow Next? Using Data to Drive Decisions
This post contributed by 4CGeoWorks Managing Consultant of Global Services, George Anderson Many retailers today are faced with the daunting task of international store expansion, but for many looking...
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PROBLEM SOLVING SKILLS Technology is constantly evolving. It’s an obvious statement, and the implication is clear: to keep up, your company has to evolve, too. But staying up-to-date with ever-changing...
View ArticleDid Target Miss the Mark? Recent Closings Explained With Analytics
Mega-retailer Target recently announced that it would be closing the doors of eleven locations by February 1, 2015. The company’s press release stated, “The decision to close a Target store is only...
View ArticlePlease… Stop “Cold Calling”
Contributed by Business Development Manager Paul O’Donnell If you are a business development professional and you are still prospecting the same way you did five to ten years ago, I’m afraid I’ve got...
View ArticleBest Places to Work: A Two Way Street
Contributed by Director of Strategic Planning & Development, Kathy Olek Donatelli Co-workers have told me I know lots of people here in the ‘Burgh. This is usually followed by some acknowledgement...
View ArticleRequirements Gathering and Selecting the Right Tool for the Job
Contributed by Technical Consultant, Matt Nicol For most technology initiatives, there are many ways that a solution could be implemented. From a myriad of off-the-shelf products to a wide array of...
View ArticleTake the “Work” Out of Networking
Contributed by Business Development Manager, Joe Gastony Sometimes, it’s not what you know it’s WHO you know. These words have never been truer than for those in business development and sales...
View ArticlePolicy Awareness: Your Smartest Choice
Contributed by Director of Strategic Planning & Development, Kathy Olek Donatelli A clear and concise social media policy seems pretty sensible for every business. But how many of you can lay your...
View ArticleTake the “Work” Out of Networking
Contributed by Business Development Manager, Joe Gastony Sometimes, it’s not what you know it’s WHO you know. These words have never been truer than for those in business development and sales...
View ArticlePolicy Awareness: Your Smartest Choice
Contributed by Director of Strategic Planning & Development, Kathy Olek Donatelli A clear and concise social media policy seems pretty sensible for every business. But how many of you can lay your...
View ArticleGrowing Up with Technology: The Prepared Millennial
As Generation X inherits the managerial world from the retiring Baby Boomers, the last of the Millennials are filling up the entry level positions in our economy – and they are more prepared to do so...
View Article4CDesignWorks Maintains Excellence
The outstanding merits of the 4CDesignWorks team has made achievement the standard in the creative division of 4CTechnologies. 4CDesignWorks has yet again earned recognition from Graphic Design USA,...
View ArticleThree Marketing Lessons We Can Learn from the Shamrock Shake
As a junior marketing student and descendant of Irish immigrants I naturally took interest in the business side of my favorite holiday, St. Patrick’s Day. Additionally, as a consumer subject of today’s...
View Article2016 Design Award Recap
Each year, 4CDesignWorks enters their work into industry leading design and marketing competitions. While each competition is different, 4C believes that recognition among national companies touting...
View ArticleThree Marketing Lessons We Can Learn from the Shamrock Shake
As a junior marketing student and descendant of Irish immigrants I naturally took interest in the business side of my favorite holiday, St. Patrick’s Day. Additionally, as a consumer subject of today’s...
View ArticleMeyer, Unkovic & Scott LLP Branding Gets Recognition from Hermes and CREATE!...
Meyer, Unkovic & Scott LLP (MUS Law) partnered with 4CDesignWorks to reignite their dated brand, develop a SEO friendly website, and implement the technically acute marketing perspective that the...
View Article2017 Marketing, Design, and Web Award Recap
This year 4CDesignWorks has once again been recognized among several national competitions including the GDUSA American Graphic Design Awards, MarCom Awards, and Hermes Awards. Streaks have continued...
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